Welcome to my Digital Studio, a space where marketing operations meets AI strategy with some personal projects thrown in for the fun of it! I'm building this in public, so if something sparks your interest or you spot room for improvement, reach out.
I am Andrew Kelly, a Marketing Operations & AI Strategy specialist based in the Chicagoland area! I help lean teams build efficient systems that scale, currently working with 3 organizations to optimize their marketing tech stacks and create systems that scale. Case studies coming soon once these projects wrap up!
I'm dubbing this website as my Digital Studio rather than just a portfolio because it's more than a showcase, it's my workshop, laboratory, and homebase. After months experimenting with AI tools and marketing tech, I needed a testing ground I control: somewhere to break things, document what I learn, and experiment before ever touching a client's site.
Why this exists:
- Document what I’m learning about in AI and Marketing Technology
- Share real experiences (wins and failures)
- Connect with others tackling similar challenges
- Build a pipeline for freelance work I actually enjoy
- Own my digital presence
What is in the pipeline:
Professional Work
- Case studies from current client projects
- Tools and platforms breakdown
- Billiards & Banter community project
Personal Hub
- Movie collection (seen and want to see)
- Digitized archives: stickers, koozies, trading cards, board games, etc.
- Coffee snobbery (beans, brands, and opinions)
- People and businesses who have inspired me
- Quotes & motivational notebook
The bigger picture:
This is an experiment in building, learning, and connecting in public. I'm sharing the messy middle, not just polished outcomes. If you're into marketing ops, AI strategy, billiards, or just watching someone figure things out as they go, stick around.
Thanks for being one of the first to visit. Excited to see where this goes!